About Us
Who We Are & What We Do
Onalytica provides consultancy-led influencer marketing software for marketing and communications professionals looking to identify and engage with social media influencers.
Our software enables brands to implement and run structured Influencer Relationship Management programs with large influencer communities to improve brand awareness, perception and demand generation.
Founded in 2009, and backed by Bebo founders Michael and Paul Birch, Onalytica have created over 1000 B2B and B2C influencer programmes for global clients which include Microsoft, Coca-Cola, Amazon, Lenovo, Centrica, British Airways, IBM, PepsiCo, VMware, Sage and Dell.
Meet the Team
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Alexandra Edwards
Customer Success Manager
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Alicia Russell
Product Marketing Manager
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Alistair Wheate
Head of Product
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Amardeep Sidhu
Senior Client Relationship Manager
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Andreea Moldovan
Data Science Lead
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Andrew Macleod
CTO
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Camilla Tanzi
Insights Analyst
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Cecilia Coddi
Finance Director
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Domini Hogg
Director of Customer Success
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Dominik Nosalik
Director of Client Services
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Eleanor Mackenzie-Smith
Customer Success Manager
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Eleanore Horsey
Office Manager
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Elizabeth Dunmore
Insights Analyst
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Ghufran Malik
Software Engineer
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Hannah Humpherson
Senior Insights Analyst
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Inga Paulova
Senior Insights Analyst
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Jack Morel-Paulo
Customer Success Manager
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Joe Fields
Digital Marketing Manager
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Kam Zulawski
VP of North America
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Karlos Serret
IT and Business Operations Director
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Lesley Pelovangu
Customer Success Executive
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Michael Birch
Non Executive Director
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Nadia Nazarchevici
Insights Analyst
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Nikolay Anestev
Senior Software Engineer
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Parag Nair
Senior Software Engineer
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Paul Birch
Non Executive Director
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Richard Goat
Advisor
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Taz Bhachoo
Business Development Director
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Tim Williams
CEO
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Tom Pattrick
Associate Director – New Business
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Tom Ward
Enterprise Sales Consultant
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Will Beech
Customer Success Executive
Where To Find Us
Onalytica have offices in both New York and London.