In a hyper-connected world influencers increasingly provide the gateway to consumer and decision makers. Onalytica’s IRM solution is the complete solution for running influencer programmes. From identification of influencers, managing the engagement process through to measuring success and its drivers, Onalytica IRM is the proven solution: It’s the CRM solution for influencer programmes.
Influencer Programmes have a long history in industries such as software, computers and electronics, but today they are being successfully deployed in all types of industries including automotive, smart phones, fashion, health and nutrition, wine, sports, music, storage technology, and travel/tourism. It works equally well for B2B, B2C and public affairs initiatives.
IRM is the perfect solution for teams that are tasked with selling a brand, an idea or a viewpoint. It not only drives better results; it clearly measures the returns and thus ROI of influencer initiatives.
Learn from our experience from more than 120 Influencer Programmes for global brands across a diverse range of industries.
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