Last week we took a quick look at the top influencers at MWC 2014 based around analysis of the #MWC14 hashtag. Now that the event is over and everybody has gone home (I presume), we ran some more analysis to see how the top influencer rankings have changed, and which brands and products received the most attention across the wider web.

While Nokia won the Twitter hashtag battle, coming out as the most influential stakeholder within the #MWC14 conversation, Samsung took the crown as the brand which received the most attention from the press, bloggers and other online media during MWC 2014. This was driven largely by talk around the newly-unveiled Galaxy S5 smartphone, which also emerged as the top product of the event in our analysis, followed by the Nokia X and Sony Xperia Z2. In the OS conversation, both Windows Phone and Firefox OS were emerging topics, although Android took by the far the greatest share of the debate.

Knowing who is influential within conversations such as these can be useful for understanding the best people to engage with, not only around events, but as part of an ongoing influencer marketing program within your industry. So useful in fact, that we put the top 100 #MWC14 influencers into a lovely PDF for you – including a network map of how they link and engage. You can download it here:


DOWNLOAD THE FULL REPORT TODAY!

But enough talk – here’s an infographic which sums all of this up nicely in pictoral format:

Mwc2014

Do you want to know more? We can run analysis around any topic of your choice to surface influential stakeholders and deep market insights. You know what to do,


GET IN TOUCH!

Related Posts

PR 2015: Top 100 Influencers & Brands Public relations is not what it used to be. The way technology evolved has forced this discipline to change like it has never changed before. We live...
Top ERP Thought Leaders Enterprise Resource Planning (ERP) systems are used by large organizations to integrate business processes across various departments, and optimize th...
Virtual Reality 2016: Top 100 Influencers and Bran... Virtual reality is a computer-generated, immersive reality that provides a user with an artificial sensory experience. Virtual reality can help replic...
5 Predictions For Influencer Marketing in 2017 It seems like five minutes ago we entered 2016, yet here we are within what feels like a blink of an eye getting ready to see off yet another year and...