Here is how you use Onalytica IRM to attract more delegates to your events.

1/ Upload your event content such as descriptions, session tracks, brochures and speaker profiles to Onalytica IRM along with the names and social profiles of industry influencers; 1000s of them. The influencers can come from your own sources or be identified by Onalytica IRM.

2/ Onalytica IRM now automatically matches what the industry influencers say or share online with the most relevant content from your event and flags it up to your digital/social marketing team.

3/ Your marketing team tweet or email the influencer alerting them to the relevant piece of content on the event website.

4/ Because your event or session focuses on exactly what the influencer is focused on right now, the influencer often shares the link to the event provided by your marketing team.

5/ When the influencer shares the information in his or her network it not only drives more delegates to the event, but it gets endorsed by an industry influencer.

You can of course track and document the results and thereby demonstrate the ROI of the solution.

Contact Onalytica for more information and a demo.

Click here to enlarge image.

Related Posts

Fintech 2016: Top 100 Influencers and Brands Fintech is an economic industry composed of companies that use technology to make financial services more efficient. Fintech companies are generally...
10 Answers to Common Influencer Marketing FAQs Here are some of the most common questions we get asked about influencer marketing: 1. What is Influencer Marketing? Influencer marketing is the p...
Sponsors at the Super Bowl 51: Top 100 Influencers... Sunday 5th February 2017 saw one of the biggest sporting events in the world take place; the Super Bowl, where the New England Patriots took on the At...
5 Predictions For Influencer Marketing in 2017 It seems like five minutes ago we entered 2016, yet here we are within what feels like a blink of an eye getting ready to see off yet another year and...