Onalytica has been named by Gartner as one of its Cool Vendors for 2013. We are one of just five companies to be featured within its Consumer Dynamics report, which recognises innovative consumer research techniques. Our flagship solutions – Onalytica Voice of the Market (VoM) and Onalytica Influencer Relationship Management (IRM) – have been highlighted for their novel approaches to real-time insight and influencer marketing.

We are very proud to be identified as a Gartner Cool Vendor as it really is validation of our expertise in helping marketing professionals navigate the challenges of an evolving digital landscape and deliver impactful influencer engagement to give brands a competitive edge.

Influencer marketing delivers improved 1:1 marketing and communication results within the following disciplines: Corporate Communications, PR (Corporate and Product), Investor Relations, Content Marketing, Software and Platform Evangelism, Analyst Relations, Public Affairs and Blogger Relations.

For more information you can read the full press release or get in touch with tim [dot] williams [at] onalytica.com.

View the Gartner report here

.Corp 418 Cool Vendor2013 Refresh Outlines

Related Posts

The British Automotive Industry: Top Influencers a... The British automotive industry is best known for premium and sports cars including Aston Martin, Bentley, Caterham Cars, Daimler, Jaguar, Land Rover,...
Big Data and CX – Most Influential Organizat... Last week, we published a list of the top individual thought leaders in and around the Big Data and Customer Experience conversation. Using our analys...
The Top 100 #ContentMarketing Thought Leaders From content shock to content schlock, content marketing has come under increasing scrutiny in 2014, as the market oscillates between banal "me-too" t...
PPC V Influencer Marketing; Clicks V Sales Marketing as a business function seamlessly combines both creative and strategic thinking; creative because to stand out against your competitors, you...